PosterBloom

Guide

The print size guide

Most art looks wrong for one of two reasons: it's too small for the wall, or it's hung too high. Two rules fix both.

Rule 1 — the 2/3 rule

Art hung above furniture should span roughly two-thirds the width of the furniture beneath it. Above a standard 170 cm (67″) sofa, that means aiming for about 110–115 cm of art width — one 70 × 100 cm print in a frame gets close, and a pair of 50 × 70s side by side lands right on it.

When in doubt, go bigger. Undersized art floating on a large wall is the single most common hanging mistake — a print that feels “a little big” leaning against the wall almost always feels right once it's up.

Rule 2 — eye level is 57–60 inches

Galleries hang art so its center sits 57–60 inches (145–152 cm) from the floor — average standing eye level. Measure to the center of the artwork, not the top of the frame.

Above furniture, a second constraint kicks in: leave 15–25 cm (6–10″) between the furniture and the bottom of the frame so the two read as one composition. If the two rules conflict, the furniture gap wins.

Our sizes

Size (cm)Size (inches)Best for
30 × 40 cm12 × 16″Shelves, desks, narrow walls, gallery-wall supporting pieces
50 × 70 cm20 × 28″Bedrooms, offices, hallways — the most versatile single-print size
70 × 100 cm28 × 39″Above sofas and beds, statement walls, open living spaces

Every product page shows the selected size to scale above a sofa, so you can sanity-check before you buy. Planning more than one print? Read the gallery wall guide.

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